What is Happening?
Changes in IBM’s ConnectED event indicate a microcosm of the scope, and pace, of evolutionary change in IBM and one of its core ecosystems of developers and partners. Established as Lotusphere and known more recently as IBMConnect, this event traditionally focused on Notes developers, with an annual fervor of discussion surrounding changes to Notes and the Notes client, and ways to adopt and adapt these into ways to build or improve business systems and operations. This year, IBM – and the event in total – stepped back toward the Notes roots, the beginnings of the event and for many, the beginnings of social business interaction architecture. The number of attendees was purposely reduced, as was the framing of the event in all of its forms (i.e., number and range of presentations, even the after-hours fun). Most significantly, the discussion focus, while still heavy on “social business,” reverted mostly toward developing and adapting within the Notes ecosystem to enable more and better ways of doing business, with “social” as an important aspect – although with more emphasis on user desires, design preferences, and utility.
The event, in sum, is an indication and celebration of business re-focus and re-invention by IBM, partners, and customers. “Social” is being subsumed into the mix, as have been Cloud and advanced analytics. And that’s changing development, partnership, and go-to-market approaches for everyone, but especially IBM. Continue reading